10 Little-known Reasons eCommerce Websites Fail - Ayatas Technologies
Ayatas Technologies
  • About Us
  • Our Services
        • Our Services

        • Ecommerce Development
          • magento-2

            Magento

            We can proudly say that our certified team of Magento specialists is our biggest asset because they regularly polish their skills with the latest versions of Magento.

            Explore Now arrow button small menu btn white
            woo-commerce

            Woocommerce

            WooCommerce is a readily-available open-source WordPress plugin which is still a preferred eCommerce engine for kick-starting a new online business.

            Explore Now arrow button smallmenu btn white
            shopify-bag

            Shopify

            Choose from a bouquet of our reliable and cost-effective Shopify services. We provide design, development, integration, and marketing solutions

            Explore Now arrow button smallmenu btn white
        • eLearning Solutions
          • elearning menu
        • Real Estate Website Design
          • realestate case studies

            Realestate Website Design

            Ayatas Technologies is an established Web development company delivering responsive and Mobile app development services of any complexity to clients worldwide.

            Explore Now arrow button small
        • Responsive Website Design
          • responsive website design

            Responsive Website Design

            Ayatas Technologies is an established Web development company delivering responsive and Mobile app development services of any complexity to clients worldwide.

            Explore Now arrow button small
        • Web Application Development
          • Agile Software/Web Application Devlopment

            web application development

            Ayatas Technologies is an established Web development company delivering responsive and Mobile app development services of any complexity to clients worldwide.

        • WordPress Development
          • wordpress development
            explore button
        • Mobile Application Development
          • mac icon

            iOS App Development

            Developing for the Apple ecosystem places your app in the hands of dedicated users for one of the international’s most famous brands. With improved cross-device abilities

            Explore Now mobile app development services menu btn white
            android icon

            Android App Development

            When it comes to ecommerce websites, good design stands for more than mere aesthetics. It stands for maximum user comfort, efficient information delivery.

            Explore Now arrow button smallmenu btn white
            windows icon

            Windows App Development

            Native applications for windows phone are written in Visual C++, a long time and prolific programming language. The language allows developers to tap immediately.

            Explore Now arrow button smallmenu btn white
        • Digital Marketing Services
          • digital marketing

            Digital Marketing Services

            Ayatas Technologies is an established Web development company delivering responsive and Mobile app development services of any complexity to clients worldwide.

        • Dedicated Development Teams
          • hire dedicated

            Dedicated Development Teams

            Ayatas Technologies is an established Web development company delivering responsive and Mobile app development services of any complexity to clients worldwide.

            Explore Now arrow button small
        • hand icon Be our Partner and enjoy the benfits
        • call iconCall Us Now +1 916-936-8099
        • envelop iconEmail Us info@ayatas.com
        • skype iconLet’s Talk ayatas
  • Our Work
  • Blog
  • Contact Us
  • About us
  • Our Services
    • Ecommerce Development
      • Magento
      • Woocommerce
      • Shopify
      • BigCommerce
    • Real Estate Website Design
    • Responsive Website Design
    • Web Application Development
    • WordPress Web Development
    • eLearning Solutions
    • Mobile Application Development
    • Digital Marketing Services
    • Dedicated Development Teams
  • Our Works
  • Blog
  • Careers
  • Contact Us
Request a Quote

Quick Contact

Feel free to drop us a line and we'll get back to you with in 24 hours time

    Call Us Now +1 916-836-8099

    Blog

    Latest Technological Trends & Insights + Actionable Advice

    Work with us

    10 Little-known Reasons eCommerce Websites Fail

    By admin March 24, 2022 1702 Views

    eCommerce offers numerous opportunities for business owners to grow their business, and the stores are open 24/7 for getting more leads and revenue. Running a successful eCommerce store might be difficult but failing a store is an easy task. Whether you are a retailer or new startup, or seasoned retailer, it is easy for anyone to be the victim of the biggest online mistakes. If you plan to start your eCommerce website, read on to know the possible reasons why eCommerce websites fail and struggle to earn profits.

    Failure Rate of eCommerce Sites

    Recent researches show that around 90% of new startups fail, and a similar thing is happening with new eCommerce, and the success rate of sites is around 20% only. If you are starting an eCommerce business or already have one, you must learn from the failures you have faced in the early stages. Here are some of the top reasons why eCommerce websites fail.

    Reasons eCommerce Websites Fail

    1. Poor Product Content and Presentation

    Having a great product with grainy photos and poorly written descriptions can always lead to the failure of your eCommerce site. Your eCommerce site needs to do its best to compensate for the advantage of physical stores where the product can be seen with the naked eye. The main failure of an eCommerce store happens when the product pictures have low resolution and the descriptions are not inspiring. To overcome this failure, the store needs to have high-resolution images of products with thoughtfully written descriptions.

    2. There Is No Marketing Plan

    Your eCommerce website will never make its way in this competitive world if you do not implement a strategy or a marketing plan. Make a plan, execute the plan, and continue to work on the plan to grow the ROI. Since all customers search online for products, it is necessary to have SEO implemented on your site to get the desired results.

    3. Complicated Check-Out

    Consumers always look for a simple and short checkout process. A complicated and multi-step check-out process can frustrate the users, and they could quit the process without completing it. Let your customers go through the process and choose the option to register at the end if they want to come back. If the customer does not want to register, let them checkout as a guest.

    4. Poor Money Management

    For any business to run smoothly, you must have the right money to fund your business. Do not overspend for your e-commerce business, for the marketing software is needed to run everything smoothly. While coming to inventory, it is important to order sufficient products and not overorder as it would take time to sell the products and get the required revenue.

    5. Ignoring The Importance Of Mobile Site

    Most of the business is now done on mobiles, and it is important that your eCommerce site works on all mobile devices and is responsive. If you have gone with a shopping app, ensure that it’s been robustly tested before the big launch. If any customer finds it difficult to navigate your website, it is easy for them to go to other sites. Ensure that your site is responsive and navigated easily for generating more leads.

    6. Clunky Site Design

    Poor website design is also one of the main reasons for eCommerce site failure. While making designs, there is a possibility of making design-related mistakes, and it is necessary to look into these mistakes. Please find out the design mistakes and find ways to rectify them to have a clean website for your eCommerce store.

    7. Shipping And Return Policies

    Most eCommerce sites offer free shipping, and companies aim to create a better experience than their competitors. While free shipping was optional in early times, it has become necessary for all stores to create a better shopping experience.

    8. Lack Of Call to Actions

    For any eCommerce store, the customers have to add items to the cart and make sure that the call to action button stands out in your store. Call to action buttons gives an idea to the customer where he is going and push him to go for sale.

    9. Lack Of Promotions

    Promotions give a reason to your consumer to buy the products. Consumers are always attracted to promotions, and the sales always go up when great promotions are made for your online store. Always ensure that promotions are visible on the front page of your online store.

    10. You Are Targeting the Wrong Audience

    Even though you have prepared all the marketing plans and used all social media to promote the products, all the plans might go wasted if you have targeted the wrong audience. Completed Research is required for selecting the right approach to generate sales. In addition, constant ongoing review and tweaking are required to ensure you are making the most of your budget.

    Want To take an eCommerce Site to the next level?

    Developing and running an online store is not an easy task, and there are many possibilities that the above reasons make your eCommerce websites fail. There are many methods to deal with the mistakes and thereby increase your brand image, sales, and revenue. If you are a business owner looking to start an online store for your business, you need to talk to an eCommerce website designing professional. For more than 15 years, Ayatas Technologies has been an award-winning design and development agency. Contact us for more details.

    Share:

    Get in Touch

    Tell us about your needs, we'd love to collaborate with you.

      Case Study

      Isenberg

      A millennial Woocommerce shopping platform

      Texas-based Isenberg Bath Corp. is the proud manufacturer of exceptionally beautiful faucets and plumbing accessories. State of the art machinery and testing ensures that each product is made to satisfy the customer. But the outdated eCommerce website made the company unable to meet the present needs of its customers.

      View Case Study Contact Us

      Laviva for life

      Laviva for life

      LAVIVA for Life is a best bathroom vanity brand in the world. It has been in the business since 1976.manufacturing and distributing high quality bathroom and kitchen products to the retail market, as well as to builders and developers. As a global brand LAVIVA wants to improve the website design to meet the current industry and customer needs. Ayatas Technologies designed, developed and integrated Map based buying options allowing LAVIVA to represent its luxorious vanity collections and availability of them.

      View Case Study Contact Us

      Buchan’s Stationary

      Buchan’s Stationary

      Vancouver-based Buchan Stationery is one of the leading stores providing stationery items to its customers at competitive prices. However, an outdated website and poor online shopping experience have limited the revenue and growth of the company. Ayatas Technologies developed, integrated, and retooled a new online store, allowing Buchan Stationery to increase its online sales and revenue. Now the company is a successful online stationery store in Canada.

      View Case Study Contact Us

      hoffmeyerco

      Magento Store Development for a B2B Industrial Equipment Supplier

      Established in 1921, Hoffmeyer Company, Inc is the leading supplier of rubber products, conveyor belts, and power transmission equipment in California and Washington. With an outdated website and a dependency on the presentation of manufacturer’s reps, Hoffmeyer needed a way to educate customers and enable them to access critical technical sales information in the field. Ayatas developed a website on the robust Magento platform to deliver a complete product catalogue and technical library.

      View Case Study Contact Us

      integrityce

      integrityce

      Vancouver based Buchan Stationery is one of the leading stores providing stationery items to its customers at competitive prices. However, an outdated website and poor online shopping experience have limited the revenue and growth of the company. Ayatas Technologies developed, integrated, and retooled a new online store, allowing Buchan Stationery to increase its online sales and revenue. Now the company is a successful online stationery store in Canada.

      View Case Study Contact Us

      Let's Grow Your Business Together

        Contact Us

        500 Capitol Mall, Suite 2350 Sacramento, CA 95814

        Phone:(916) 836-8099

        Email:info@ayatas.com

        SIGNUP FOR NEWSLETTER

        Sign up with your email address to receive news and updates.

        I agree to receive your newsletters and terms and conditions .
        You may unscubscribe at any time using the link in our newsletter.

        Client Login

          Quick Links

          • Home
          • About us
          • What we do
          • Our Works
          • Careers
          • Contact Us

          Our Services

          • eCommerce Development
          • eLearning Solutions
          • Real Estate Website Design
          • Custom Application Development
          • Mobile Application Development
          • Digital Marketing
        ayatas

        Copyright © 2007-2023 Ayatas Technologies All rights reserved.

        To Top

        Talk to us about your next website project.

        Work with us
        Share