How to Design a Perfect Event Registration Landing Page ?

By Jerry King December 11, 2017 2827 Views

Designing a landing page for events needs a great deal of creativity and effort. With so many event landing pages approaching on the web, it becomes very challenging to have the best event landing page for your event.

Considering this, here you will obtain some tips and methods on how to make a significant landing page for your event. We have shared some helpful event landing page examples which you may adopt as templates to make things a bit easier.

Need To Be Effective

The amount of energy, time and for some, money, spent on generating event knowledge can be immense, doesn’t it give the sense to make an event registration page that efficiently creates real event registration?

Depending on the event you are organizing, it could be considerably easier to improve the event registration conversion rate a few percentage points, instead of having to increase traffic to your event website. That is why it’s essential that event organizers make sure they build useful event registration pages; otherwise, they’ll be driving event registrations and registration revenue out the window.

Reduce Errors on your landing page

Too many call-to-actions with different copies

Having too many call-to-actions with different messages can be extremely confusing. Even they lead to the related destination, and the viewer might get overcome. Moreover, having more CTAs makes you look unprofessional.

Place the appropriate amount of CTA’s on the right spots of your pages to keep your messaging concise. (Know here how call-to-action based web designs help lead generation.)

Too much clutter

Some landing pages obtain the mistake of reviewing too much unnecessary content. Nothing is more frustrating for the viewer than to sift through content and not find anything useful.

Therefore, ensure you put the most relevant content at the top to draw your viewers in.

Mobile optimization conversion

Over half of all web traffic instantly comes from mobile devices, so make sure your landing web page is ready for any user. in case your visitors are frustrated with a hard-to-navigate web page, they may not register. Ayatas Technologies’ online forms are automatically mobile-optimized they’re available from any device. All users can fill in their data and submit their forms, whether from a smartphone, tablet, or computer.

Split Testing Your Web Event Landing Page

Preparing your event landing page best the first time isn’t simple. As such, it is a great idea to have two or more landing pages that you can test and see that one performs the best.

This is called A/B testing or split testing, where you have two versions of a landing page such as namely version A and version B to see which one provides you with a greater conversion rate.

The tests can both be performed on the complete webpage or certain specific elements of the page. For instance, you may test several versions of a call-to-action to understand which one performs well.

You could even begin by building two or three landing pages to ascertain which ones give better results. Start testing only elements within each variant page.

Wrapping Up

One of the best, but often overlooked ways to increasing event registrations is to build a better event registration landing page. Rather than wanted to drive hundreds or thousands of new visitors, you can quickly convert a higher percentage of existing visitors. To do so, you’ll want to focus on writing compelling copy that is relevant, action-oriented and clear. Then you’ll want to design a web page that looks good, while also being easy to navigate.

For more information about your Landing Page Design Solutions or for a free consultation: Call us at +1 (916) 936-8099 we serve clients throughout California cities Sacramento, Los Angeles, San Diego, Sans Francisco and all over US and Canada or fill out our online contact form to get in touch with our team.

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